Lead Score
Lead Score estimates the likelihood that a sales lead will convert (or that the opportunity is strong) based on the conversation.
Recommended representation
Choose one: - Numeric (0–100) with thresholds (Cold/Warm/Hot) - Dropdown (Low/Medium/High)
Recommendation: Use 0–100 numeric if you want fine-grained ranking and threshold flexibility. Use Low/Medium/High dropdown for simplicity and cleaner dashboards.
Figure: Lead Score dashboard showing distribution and trend.
Configuration overview
- Create/verify Lead Score field (numeric or dropdown)
- Enable prebuilt Lead Score AI Task or create a tenant task
- Add filters:
- apply only to sales calls/queues
- Validate with a sample set and sales stakeholders
Prompt recommendations
- Define what signals a strong lead (budget, timeline, authority, need)
- Require explanation and evidence
- Use Unknown when insufficient information
